Articles

In this market, deep regional knowledge is very much at a premium. Sapience Communications, a Dubai-based PR and digital marketing agency, uses its decades of collective experience in this market to create and execute powerful strategies for established regional players and new entrants alike.  In this blog, we will outline how a SME or larger organisation can build a PR strategy that facilitates its entry into this exciting and dynamic market.

In this edition of Salience we look at the UK’s most stylish hotels, crazy golf, and the Cannes Film Festival.

In this edition of Salience we look at the stock exchange, business breakfasts, and the international importance of PR.

In this edition of Salience we look at tax reforms, exclusive members’ clubs, and the impact of AI in PR today.

In this edition of Salience we look at Devon’s eccentricities, financial accolades, and super-prime properties.

AI technology has become one of the most important technological developments of the 21st century, this much is clear. As AI software such as ChatGPT passed more than 100 million active users, PR professionals everywhere have begun to consider what this might mean for their own operations and the industry as a whole.