Raising and retaining assets: Hedge fund firms that don’t understand narrative will remain at a disadvantage
Nov 13th, 2019 /
Insights
/
ESG
Hedge fund investor relations teams must acknowledge the power of a good communications strategy. They must design crystal clear and differentiating key messages that explain why their firms’ products actually solve investors’ challenges. Moreover, they need to understand relevant narratives in the media, grasp their construction and acknowledge how they influence brand perception and business […]
How To Improve Your Social Media Presence As A Business
Nov 01st, 2019 /
Guides
Using social media is an excellent way to increase your website traffic, and is an incredibly important aspect of running a business in today’s modern age. Large and small businesses alike completely understand how social media is here to stay, but many have not set aside the time and money to establish an online strategy […]
How to create an effective content strategy for tech businesses
Oct 21st, 2019 /
Content Strategy
Content marketing is a huge part of conducting an effective PR campaign, as every brand needs to have a solid plan in place to reach consumers. The strategy in place needs to really engage readers, as it can potentially provide countless new opportunities to communicate with important audiences and raise visibility for critical clients. As […]
Things You Should Do To Ensure Success With Your Outsourced Tech PR Agency
As a specialist tech PR agency, we work with a variety of clients and have a different working relationship with many of them. We completely understand how the partnership should be a two-way ordeal, in order for true success to materialise. Here are some thoughts in this regard. Clearly express your goals No matter whether […]
What Is The Role Of Social Media In Technology PR?
Sep 02nd, 2019 /
Establishing a level of trust Building a level of trust between you and your consumers is essential in today’s competitive market. The trust that social media produces is validated by the fact that it permits the connection to be carried out in a two-way process. In order for organisations to build a positive relationship with […]
Why Is Social Media An Important Part Of Your PR Strategy?
Jul 03rd, 2019 /
If you are running a specialist technology business, you need to understand that social media is an essential piece of your overall marketing and PR strategy. Social media is quickly becoming one of the most important aspects of digital marketing and can be used to increase your business visibility. If you would like to understand […]
