PR Agency in UAE

Unlocking growth for ambitious enterprises in the Gulf, Saudi Arabia and wider Middle East

Sapience is an award-winning PR and digital marketing agency with a proven track record of helping enterprises in UAE and the Middle East achieve key business goals through strategic positioning, powerful branding, and increased visibility.

Seasoned experts in the sectors that power the Middle East

The Middle East has traditional strengths in a number of sectors, but there has been a concerted effort to diversify into other growth industries.

Sapience has broad experience in the region’s traditional industries, as well as in the sectors that are driving its economic transition. Sapience has a strong track record in unlocking growth for enterprises working in oil & gas, luxury goods and services, finance, tourism, tech, property, energy, renewables, and ESG.

The Middle East has traditional strengths in a number of sectors
PRCA Award 2024
Netty Awards 2023 Winner
Fintech awards
Business Awards 2023 - Winner

Driving growth in a dynamic region

The Middle East is fast becoming a global destination for business, enterprise, and innovation. A business looking to distinguish itself in an increasingly crowded regional market must be able to communicate a clear message to the audiences that matter.

Sapience Communications uses rigorous strategic planning, audience mapping, and sector and competitor analysis to craft compelling messages and drive measurable growth.

Strategic positioning

Strategic positioning

Sapience employs tested marketing and consumer behaviour theories to position each of its clients. It works from first principles to ensure that the right core proposition is being conveyed to the right audiences.

Media relations services in Dubai

Media relations

Sapience uses its extensive network of contacts with regional and global media to secure bylines, interviews, and commentary for its clients across the sector, national, and international pressincreasing visibility and raising profiles.

Lead Gen services in UAE

A well-executed programme of digital marketing and lead generation is indispensable to any growing business. Sapience uses its digital tools and expertise to plan and execute effective campaigns that will spur your business on.

Events PR in UAE

Events and awards

Industry events and awards are an important part of increasing B2B visibility. Sapience will secure the speaking appearances, trade show booths, and award submission that can elevate your profile and generate leads.

Crisis Comms services in UAE

Sapience has deep expertise in working to manage and restore perceptions of organisations that have sustained reputational damage. Our team of PR and communications experts will work with you to reset the conversation about your business.

Social media campaigns in UAE

Sapience can plan and execute a powerful social media strategy for your business, ensuring that content across channels is conveying the right messages to the key audiences that you want to reach.

An established presence in the Gulf

Sapience’s team of consultants based in its Dubai office are veterans of the regional market, with an intimate knowledge of its sectors, its dynamics, and the media landscape. They have the insider knowledge and savvy needed to position enterprises for success in the region.

This established presence, combined with its global London headquarters, makes Sapience the ideal partner to any business looking to drive its regional and global growth.

Sapience presence in Dubai

A region of opportunity

The Middle East is one of the world’s most exciting emerging markets. Traditional strengths in the oil and gas industry are being complemented by a determined effort to encourage business, enterprise, and the growth of new industries.

With a base in Dubai, Sapience Communications is your ideal partner to help you take advantages of the opportunities in this dynamic and evolving market. It combines strategic thinking, an extensive network of media contacts, high-quality storytelling, and the latest innovations in digital marketing to drive the success of your business and attract investors.

Our team of experts are your key to the Middle East market, whether you’re a firm involved in established regional industries, emerging sectors such as finance and technology, or are looking to enter the market from elsewhere.

Sapience’s public relations experts and digital marketeers can help you take advantage of the opportunities and navigate the challenges in the Middle East, a region with less developed regulatory architecture and market discovery.

Our Dubai-based team will drive the growth of your business by increasing your visibility among consumer and B2B audiences, generating leads and helping you develop a coherent and powerful brand identity.

Richard Morgan Evans

The Middle East is fast becoming one of the best places on earth to set up and grow a business. It’s built on traditional strengths in oil & gas to create an environment that is highly favourable to growth and enterprise. As a UAE public relations and digital marketing agency, Sapience Communications offers unparalleled storytelling driven by unrivalled data insight, helping enterprises across the region elevate their brands and reach key business goals.

– Richard Morgan Evans, CEO, Sapience Communications 

Speak with our specialists

iain allison

Iain Allison

Board Adviser Middle East & India

Iain was previously PayPal’s Senior Director in International Business Development, where he spearheaded significant growth, leading to an annual turnover of over $10bn. With broad business experience, Iain has worked with a range of blue-chip companies, including HSBC and the UK’s Channel 4 Television, where he served as a senior marketing executive. Currently based in Dubai, Iain has also lived and worked in Delhi, Mumbai, Hong Kong, and Singapore.

Irina bond

Irina Bond

Senior Consultant Middle East & India

Irina has had decades of expertise in marketing and business development in the Middle East and beyond. Following a high-flying career in the City of London that saw her working with leading financial institutions such as EBRD and Barclays Capital, Irina set up a successful healthcare business which attracted a number of high-profile celebrity clients. She has since built a similar company in Dubai, where she is now based.

Contact us

Our results-driven team has extensive experience across multiple industries and skills. We’d love to hear from you.

    Download our whitepaper

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    Frequently asked questions

    Why work with Sapience?

    At Sapience, we understand how to build a brand and communicate it to your target audiences in the Middle East and beyond. Our award-winning team of innovative marketeers, seasoned ex-journalists, and creative copywriters have worked with a number of leading blue-chip companies to build brand awareness and drive growth.

    How is pricing determined?

    We will work with you to help you select the particular public relations and digital marketing services that are right for your business. Pricing will largely be determined on this basis, along with the length of our engagement.

    How do you measure success?

    We have a variety of media monitoring and digital marketing tools that can give you measurable results from our work, such as viewing figures, audience numbers, open rates for e-mail marketing, and click-through rates for social media. However, we always look to establish the KPIs based on your needs.

    Can you run communications campaigns in multiple countries in the Middle East?

    Certainly. Sapience Communications is a global agency with expertise across a number of markets, and we will work to elevate your business wherever it goes.

    Make an enquiry

    If you are looking to enhance your corporate comms and digital marketing efforts with engaging,
    relevant content, please get in touch for a free, confidential discussion.