Capital Markets PR & Capital Fundraising Campaigns
Helping companies raise capital through targeted media campaigns and PR strategiesWe are an award-winning PR and digital marketing agency that specialises in fundraising for listed companies. We develop bespoke public relations strategies, both native and digital, that help companies from all sectors grow their visibility, build solid credibility, communicate their equity story, and attract investors.
Deep expertise in investor relations and capital markets
Sapience Communications is a PR and marketing agency with a proven track record in helping businesses reach their fundraising goals through increased exposure and excellent investor relations (IR).
With our broad experience in capital markets and financial services, we create narratives that engage and build trust among investors.
From our headquarters in the heart of the City of London, Sapience’s team of financial industry experts and veteran journalists has supported listed companies across a variety of sectors in their IPOs, follow-on financing, and other fundraising efforts.
You are working with an award-winning agency
We create and deliver compelling investment narratives
Sapience provides comprehensive PR, investor relations, and digital marketing services designed to enhance your reputation and establish trust within the capital markets. Every company has a story to tell, and we can communicate yours to the investors you seek.
Improve your company’s organic visibility in search engines, ensuring potential investors can easily find accurate, useful information about your business in order to showcase your value proposition, and attract investors actively researching opportunities in your sector.
Investor confidence in a company’s strategy and leadership is critical to any IPO or follow-on financing round. By leveraging its IR expertise, Sapience ensures that the right messaging reaches investors in the most effective format to achieve the desired results.
With decades of collective experience in financial markets and journalism, Sapience will craft a compelling equity story that will distinguish you from the crowd and engage investors. Our goal is to help your organisation succeed.
Sapience has deep experience in managing and repairing perceptions of listed companies in difficult situations. Our team of communications experts will help you maintain the confidence of your investors and other stakeholders, and overcome these challenges.
Media relations
Sapience will use its extensive contacts among the sector, national, and broadcast media to secure interviews and bylines for your key spokespeople, raising profiles and engaging investors. We will also provide the necessary training for media engagement.
An ideal capital fundraising partner
The closer integration of global capital markets is opening up exciting new funding opportunities for listed companies. Sapience, with a presence in both Europe and the Middle East, is your ideal partner in taking advantage of these opportunities.
Sapience uses rigorous strategic planning to position each of its clients to best attract funding. Its team of journalists, communications experts, and digital marketers combine the best of traditional PR with the latest innovations in online marketing and AI to raise your profile, publicise your funding announcements, and attracting investment.
At every stage, Sapience will provide you with metrics on the outcome of its activities – so you can know that you are getting return on your investment.
PR for tech startups seeking funding
Crafting your message
Tech startups often struggle to communicate what makes their product or service special. Sapience’s experienced PR team will work from first principles to build a coherent and powerful narrative about your company that engages investors.
Communicating your equity story
Sapience will use its contacts in the national, tech, financial, and entrepreneur press to increase your exposure to investors. Its digital marketing experts will also support you in direct outreach to potential funders.
Sapience will support you every step of the way through your IPO and follow-on financing. It will use its expertise in the media, capital markets, and investor relations to publicise your funding announcements and communicate the right messages to your investors.
Sapience, a global capital markets PR and marketing agency, will support you at every stage of this journey. Our experienced team of financial journalists, PR experts, and marketeers will effectively convey your proposition to investors. We will secure the bylines, interviews, and broadcast appearances to increase your visibility. We will launch cutting-edge digital marketing campaigns for direct investor outreach. And we will be your trusted partner in investor relations, helping you maintain the confidence of your shareholders during transactions.
– Richard Morgan Evans, CEO, Sapience Communications
Building credibility
Achieving broad visibility for your company is an essential part of the fundraising process. Increasing your exposure lets you communicate your equity story to investors, raise the profile of your leadership team, and build credibility in capital markets.
Not only in attracting investors, but also in maintaining their confidence throughout both the IPO and follow-on financing process. Being able to communicate a compelling message about your business strategy and decision-making is a critical part of the investor relations process, and PR can help you accomplish this.
Contact us
Our results-driven team has extensive experience across multiple industries and skills. We’d love to hear from you.
Frequently asked questions
Why is Sapience the right agency to help with fundraising efforts?
Sapience is an award-winning capital fundraising PR agency, with a strong track record in helping blue-chip listed companies reach their fundraising goals (especially via digital PR efforts). Our media contacts and our depth of experience mean that we can get your equity story the exposure it needs.
How is pricing determined?
Pricing will be determined by the services that you choose to engage, as well as the length of the agreed contract. You can rest assured that we operate transparently and keep you in the loop throghout the entire campaign.
How can PR help with raising funds?
Public relations, marketing, and related activities can help with your fundraising efforts by communicating your business proposition to investors through media relations and effective branding.
How do you measure success?
We will establish a set of KPIs with you at the beginning of our engagement. We use a variety of digital tools to measure the results of our work: such as views, readership, click-through rates, and open rates.
We make extensive use of data, whether it is to understand the impact of these campaigns, or as part of the research we perform for the campaigns.
What is the difference between bond and equity issuance?
Equities are a fraction of the total value of a company, regularly priced and listed on a stock exchange. A bond, meanwhile, represents a loan from an investor and a corporation.
Make an enquiry
If you are looking to enhance your corporate comms and digital marketing efforts with engaging,
relevant content, please get in touch for a free, confidential discussion.
You are in excellent company
Discover how we helped our clients achieve success.
Guides and insights
