Guides

Below is a guide to some of the most important fintech and fintech-adjacent media outlets operating in the UK today. The right publication can build credibility, reach influential audiences and help shape the conversations which define the industry.

Not all coverage delivers the same type of impact, and not all audiences engage with the same channels in the same way. That’s where it helps to step back and look at the media landscape properly. Instead of thinking in terms of "good" or "bad" coverage, it’s more useful to see it as different tiers, each with its own role.

If you’re going to market - don’t forget your wallet, keys and a robust PR strategy. We outline here the key communications priorities which can help businesses raise capital and transition successfully into life as a public company.

The UK is the leading Western hub for Islamic finance, sitting at the heart of global sukuk markets and international capital flows. London alone accounts for around 40% of hard-currency sukuk issuance worldwide, underpinned by the London Stock Exchange and a mature ecosystem spanning banking, asset management, professional services and fintech.

Personal branding is the reputation you build through your voice online. It is the ideas and vision you share, the conversations you join and the way you show up virtually as a leader. It shapes how people see you in your industry, giving them a sense of who you are, how you do business and the professional value you bring.

Consumer public relations has never been more strategic. With access to audience made increasingly easy by technology and social media, businesses must be tactful and exacting. With the global PR market expected to grow to more than $133 billion by 2027, the year ahead will be pivotal.