WELCOME TO THIS WEEK’S EDITION OF SALIENCE
This week we cover mega-sharks, emoji trends and booming beaver populations. Plus, find out more about National Marine Week and black hole discoveries.
You can let us know your thoughts on these stories and any other topics that you would like covered by emailing rmorganevans@sapiencecomms.co.uk
Sustainability Spotlight
Protected no-fishing zones have given way to a new generation of mega tiger sharks and overgrown great whites, which are up to almost one-third longer than usual. As the ecosystems are replenished, roaming sharks have been enjoying the abundance of prey. The creation of shark sanctuaries has also been integral in protecting aquatic predators from being hunted to extinction.
The professional emoji
Almost 60% of people now consider an emoji-less work message to be “lacking” while over half think they speed up communications. Has the increased use of “reacjis” on Teams during the pandemic facilitated the transition of emojis into the professional sphere?
Black hole discovery
For the first time, a black hole has been discovered outside of the Milky Way. Thought to have a mass nine times larger than the sun, the hole orbits a hot blue star weighing 25 times as much as the sun. Scientists have described this new discovery as a “needle in a haystack”.
Aquatic adventures
In light of the upcoming National Marine Week, Sapience client Burgh Island Hotel was featured in Caterer, Licensee and Hotelier News outlining how hotels can take advantage of the tide, from sustainable initiatives to nautical pursuits.
This week in PR
On our social channels this week, we looked at Netflix’s continued loss of subscribers. Are people switching to other streaming services, or are they starting to spend their free time elsewhere? Perhaps during this heat, a cozy night in with Netflix has not been top of the agenda.
Sapience’s favourite
Beavers are to be given protection and recognised as native wildlife in England, making it illegal to harm them. Having been hunted to extinction in the country some 400 years ago, it’s time for them to make a comeback!
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