Insights

Lockdowns across the globe have affected every walk of life, but for sports fans, the suspension of many of the major sporting events and leagues, has been among the most disappointing. The entire professional sporting ecosystem has paid the price. While supporters haven’t been able to cheer on their teams, sportsmen also haven’t been able […]

With so much gloomy economic news around, it’s worth looking for where there might be chinks of light. One area in particular that caught our eye is fund management, which new research predicts is likely to emerge from the current pandemic in a better position than many other parts of the financial services sector. According […]

For those of us who are immersed in the worlds of tech and finance, one of the most noticeable effects of COVID-19 on many companies is not the way they do business, but the way they communicate as a business. Put simply, their corporate communications. Of course, it wasn’t that long ago that corporate communications […]

All business owners should be aware of what a public relations campaign is as there is no denying that they can be incredibly beneficial to you. You can use effective public relations to communicate messages to larger audiences, boosting your brand awareness and promoting your brand value and, it goes without saying that all of […]

If you are new to owning a business and you’re looking for ways to promote your brand, there is no denying that you will probably turn to some form of media to assist you. When thinking about public relations (PR) and marketing, the term ‘media’ relates to different channels that can be beneficial to business […]

“Never let a serious crisis go to waste”. So said Barack Obama’s former White House Chief of Staff Rahm Emanuel following the 2008 Global Financial Crisis – and Mr Emanuel has notably repeated the soundbite in recent weeks when discussing US lawmakers’ response to the COVID-19 global pandemic. But whilst the phrase might seem more […]