Salience – September

WELCOME TO THIS MONTH’S EDITION OF SALIENCE

In this edition of Salience we look at how PR can support blockchain organisations, the benefits of canine companions, and an architectural argument.

You can let us know your thoughts on these stories and any other topics that you would like covered by emailing rmorganevans@sapiencecomms.co.uk

As summer draws to a close, we at Sapience can look back on a busy month of new opportunities and challenges.

We have commenced work with superb clients across the world, such as Qatar and Singapore, and have been broadening our international reach.

We have also been delighted to see some excellent coverage for our existing clients, from incisive opinion pieces to client news in leading sector titles. Scroll down to find out more.

Richard Morgan Evans

Co-Founder and CEO

In August, our client Tradeteq announced the launch of its US Treasury Bond Token on the XDC Network. USTY tokens represent shares in a U.S. Treasury bond ETF, and are accessible to investors on Tradeteq’s new platform Yieldteq. Read more about it in CoinDesk.

Tokenised treasuries

SQUARE FEET ARCHITECTS

Daniel Leon, Founder and Director of Square Feet Architects, wrote an incisive editorial for the leading sector publication Architects’ Journal, arguing that more changes need to be made following the recently-announced reforms to the planning system.

Making the case

Our Associate Director and Head of Business Development, Louisa Nairne, along with Senior Account Executive, Juliette Alliata, recently attended the one-of-a-kind Biohacker Summit in London. The event, set in the historic graffiti tunnel under Waterloo station, provided a stunning backdrop for a day filled with groundbreaking insights into the world of biohacking.

See what the team’s been up to on our social media channels!

The investor relations sector faces a variety of obstacles in adapting to change and engaging more investors. PR is a useful tool in shaping effective communication strategies, managing expectations, and ensuring accurate information dissemination to optimise shareholder value.

Talking helps

Firms involved in the cryptocurrency and blockchain space must adapt to a landscape marked by regulatory change, while navigating the ups and downs of public reception to these emerging technologies. Read on to find out how PR can help these firms tackle these challenges as the sector matures.

Digital focus

Hello there!  My name Sanjana Chawla, and I am the current Digital Marketing Executive at Sapience, working with social media, strategic content and marketing initiatives.

Prior to joining Sapience, I worked as a content writer at a social media marketing agency in India and later as the head of digital marketing at a recruitment firm in the UK.

My favourite fact is that human blood pressure goes down when petting a dog. And so does the dog’s. So, pet more dogs!

Meet the team

A spot reserved for a story that made us smile this week.

Here at Sapience, we know the value of sticking with a challenge through thick and thin. We were therefore intrigued (and a little unnerved) to read about a father son team in Cornwall who, having discovered a clutch of snake eggs in their garden, nursed them to hatching by storing them in their yoghurt maker.

For goodness snake!

Let us know what you think of Salience at rmorganevans@sapiencecomms.co.uk or contact us.