WELCOME TO THIS WEEK’S EDITION OF SALIENCE
his week we cover octopus booms, space tourism and the origins of our pet dogs. Plus, we explore the development of crops resistant to climate change.
You can let us know your thoughts on these stories and any other topics that you would like covered by emailing rmorganevans@sapiencecomms.co.uk
Sustainability Spotlight
Did you know that almost 40% of all crops are currently lost to pests and diseases? The climate crisis is making this worse as rising temperatures leave them prone to attacks by pathogens. However, a team of scientists in the US is looking to engineer heatwave-resistant plants through the use of a hormone called salicylic to help them survive climate change.
Space tourism
New research is probing into the potentially damaging impacts of Elon Musk and Richard Branson’s ideas of space tourist missions on the ozone layer. Could such missions be undoing important work to repair the ozone layer?
Octopus bloom
An unprecedented number of octopuses have been spotted in the waters of Cornwall in recent weeks. The Cornwall Wildlife Trust believes this could point to a rare and exciting population boom in the region.
Wedding planners
This week, Sapience client Burgh Island Hotel was featured in Vogue‘s wedding planning guide showcasing some of their favourite wedding venues across the UK.
This week in PR
We tuned into the Cannes Lions International Festival of Creativity recently which provided a great opportunity to network and take a deep dive into a range of topics from branding and crypto to women in business. We are already looking forward to next year’s conference.
Sapience’s favourite
The ancestry of our pet dogs can now be traced back to two populations of ancient wolves. Geneticists and archaeologists hope these discoveries will help to better understand how dogs became domesticated, new findings suggest this took place somewhere in Asia and the Middle East.
Let us know what you think of Salience at rmorganevans@sapiencecomms.co.uk or contact us.
