Objective
Build authority and influence for this leading pharmacovigiliance technology provider, delivering increased profile in key pharma, specialist and national press.
Deliver educational content to showcase the importance of MyMeds&Me’s work, particularly around Patient Safety campaigns.
Activity
Sapience undertook a thought leadership-led approach to activity, positioning MyMeds&Me founder as an expert in his field and a critical partner to the pharma sector.
Supported engagement through targeted activity around key industry events, to raise profile and influence of MyMeds&Me team.
Undertook focused social media support to drive quality leads to sales team.
Outcome
Significantly increased brand awareness of MyMeds&Me among key industry stakeholders.
Powerful leadership profiling strengthened respect and authority of MyMeds&Me leadership team.
Successful support around social media, delivering powerful engagement with MyMeds&Me content and website to help drive leads.
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